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Infosys Oddity Deal: Infosys completes acquisition of digital advertising and marketing agency Oddity

Bengaluru: Infosys immediately introduced that it has accomplished the acquisition of Germany-based digital advertising and marketing company Oddity. This follows the announcement the corporate made final month..

The acquisition additional strengthens Infosys’ artistic, branding and expertise design capabilities, and demonstrates its continued dedication to co-create with purchasers, and assist them navigate their digital transformation journey, in keeping with an change submitting.

“Oddity brings to Infosys a complete service portfolio comprising digital-first model administration and communication, in-house manufacturing, together with digital and augmented actuality, expertise design and e-commerce companies in addition to its metaverse-ready set-up throughout Europe,” the corporate’s assertion stated.

Oddity will grow to be a part of one other Infosys advertising and marketing agency Wongdoody and be part of its community of studios throughout Seattle, Los Angeles, New York, Windfall, Houston, and London, and design hubs in 5 cities in India.

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Final month, Infosys introduced it is going to pay Euros 50 million and likewise purchase one other firm Kristall 247 for Euros 3,000 to consummate the above all-cash deal.

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